:root{
  --bg:#0A0A0A; --bg2:#111111; --line:#2A2A2A; --text:#F2F2F2; --muted:#CFCFCF; --dim:#A8A8A8;
  --accent:#00E87B; --accent-hover:#6BFFB8;
  --display:'Bebas Neue',Impact,'Arial Narrow',sans-serif;
  --mono:'IBM Plex Mono',ui-monospace,Menlo,monospace;
  --sans:'IBM Plex Sans',system-ui,-apple-system,'Segoe UI',sans-serif;
  --hand:'Caveat','Comic Sans MS',cursive;
  --pad:clamp(20px,6vw,88px);
  --ease:cubic-bezier(.16,.84,.24,1);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--text);font-family:var(--sans);-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:var(--accent);text-decoration:none}
a:hover{color:var(--accent-hover)}
::selection{background:var(--accent);color:var(--bg)}
.wrap{max-width:1440px;margin:0 auto}
.eyebrow{margin:0;font-family:var(--mono);font-weight:500;font-size:clamp(12px,1vw,14px);line-height:1.5;letter-spacing:.16em;text-transform:uppercase;color:var(--accent)}
.eyebrow::before{content:"// "}
.display{margin:0;font-family:var(--display);font-weight:400;line-height:.9}
.hand{font-family:var(--hand);font-weight:700;line-height:1;white-space:pre-line}
.icon{width:1.2em;height:1.2em;flex-shrink:0}

/* barra de progreso */
.progress{position:fixed;top:0;left:0;right:0;height:3px;background:var(--accent);transform-origin:0 50%;transform:scaleX(var(--p,0));z-index:100;pointer-events:none}

/* ============ HERO (desktop: escala con --u) ============ */
.hero{--u:calc(min(100vw,1440px) / 1440);position:relative;height:calc(960 * var(--u));max-width:1440px;margin:0 auto;overflow:hidden}
.hero>*{position:absolute}
.nav{top:0;left:calc(88 * var(--u));right:calc(88 * var(--u));height:calc(96 * var(--u));min-height:64px;display:flex;align-items:center;justify-content:space-between;z-index:6}
.nav-logo img{height:calc(40 * var(--u));min-height:28px;width:auto}
.nav-links{display:flex;gap:clamp(20px,2.8vw,40px);font-family:var(--mono);font-size:clamp(12px,1vw,14px);letter-spacing:.06em}
.nav-links a{color:#CFCFCF;position:relative}
.nav-links a::after{content:"";position:absolute;left:0;right:0;bottom:-6px;height:1.5px;background:var(--accent);transform:scaleX(0);transform-origin:0 50%;transition:transform .35s var(--ease)}
.nav-links a:hover{color:var(--accent)}
.nav-links a:hover::after{transform:scaleX(1)}
.nav-links .learn{color:var(--accent)}
.pill-outline{display:flex;align-items:center;gap:10px;height:48px;padding:0 22px;border:1.5px solid var(--accent);border-radius:999px;font-family:var(--mono);font-size:14px;font-weight:600;transition:background .3s,color .3s}
.pill-outline:hover{background:var(--accent);color:var(--bg)}
.tag{top:calc(118 * var(--u));left:calc(92 * var(--u));z-index:2;border:1.5px solid var(--accent);border-radius:6px;padding:calc(6 * var(--u)) calc(12 * var(--u));font-family:var(--mono);font-size:calc(13 * var(--u));font-weight:500;letter-spacing:.14em;color:var(--accent)}
.headline{top:calc(160 * var(--u));left:calc(84 * var(--u));z-index:1;font-family:var(--display);font-size:calc(300 * var(--u));line-height:.84;color:var(--accent);will-change:transform}
.headline .line{display:block}
.headline .line>span{display:block}
.namebox{top:calc(668 * var(--u));left:calc(88 * var(--u));width:calc(620 * var(--u));z-index:2;margin:0;background:var(--accent);color:var(--bg);padding:calc(26 * var(--u)) calc(34 * var(--u));display:flex;flex-direction:column;gap:calc(6 * var(--u));font-weight:400}
.namebox span{display:block}
.namebox .n{font-size:calc(31 * var(--u));font-weight:600;letter-spacing:-.01em;line-height:1.15}
.namebox .r{font-size:calc(20 * var(--u));font-weight:500;line-height:1.3}
.namebox .d{font-family:var(--mono);font-size:calc(14 * var(--u));font-weight:500}
.hero-photo{left:calc(660 * var(--u));top:calc(140 * var(--u));width:calc(789 * var(--u));height:calc(820 * var(--u));z-index:3;will-change:transform}
.hero-photo img{width:100%;height:100%}
.note-face{left:calc(1206 * var(--u));top:calc(196 * var(--u));z-index:4;display:flex;flex-direction:column;gap:4px}
.note-face .hand{font-size:calc(30 * var(--u));transform:rotate(-4deg)}
.note-face svg{width:calc(120 * var(--u));height:auto;margin-left:calc(-40 * var(--u))}
.hero-cta{left:calc(88 * var(--u));top:calc(880 * var(--u));z-index:4;display:flex;align-items:center;gap:14px}
.circle{width:52px;height:52px;border-radius:999px;background:var(--accent);color:var(--bg);display:flex;align-items:center;justify-content:center;transition:background .3s,transform .3s var(--ease)}
.circle:hover{background:var(--accent-hover);color:var(--bg);transform:translateY(-3px) rotate(-8deg)}
.pill{height:52px;padding:0 22px 0 26px;border-radius:999px;background:var(--accent);color:var(--bg);display:flex;align-items:center;gap:12px;font-family:var(--mono);font-size:15px;font-weight:600;transition:background .3s}
.pill:hover{background:var(--accent-hover);color:var(--bg)}
.note-cta{display:flex;align-items:center;gap:6px;margin-left:8px}
.note-cta .hand{font-size:calc(26 * var(--u));transform:rotate(-3deg)}
.scroll-hint{right:calc(88 * var(--u));bottom:calc(28 * var(--u));z-index:4;display:flex;align-items:center;gap:10px;font-family:var(--mono);font-size:12px;letter-spacing:.2em;color:var(--dim)}
.scroll-hint i{display:block;width:1.5px;height:40px;position:relative;overflow:hidden}
.scroll-hint i::after{content:"";position:absolute;left:0;right:0;top:0;height:50%;background:var(--accent);animation:scrollhint 1.8s linear infinite;will-change:transform}
@keyframes scrollhint{from{transform:translateY(-100%)}to{transform:translateY(200%)}}

/* ============ TICKER ============ */
.ticker{background:var(--accent);color:var(--bg);overflow:hidden;white-space:nowrap}
.ticker-track{display:inline-flex;gap:32px;padding:18px 0;font-family:var(--display);font-size:clamp(24px,2.4vw,34px);letter-spacing:.02em;animation:tick 40s linear infinite}
.ticker:hover .ticker-track{animation-play-state:paused}
.ticker-track span{flex-shrink:0}
@keyframes tick{to{transform:translateX(-50%)}}

/* ============ SECCIONES ============ */
section{padding:clamp(72px,9vw,140px) var(--pad)}
.about{display:grid;grid-template-columns:300px minmax(0,1fr);gap:64px}
.about .eyebrow{padding-top:18px}
.about-body{display:flex;flex-direction:column;gap:40px}
.about .display{font-size:clamp(60px,8.3vw,120px)}
.about .display span{color:var(--accent)}
.lead{margin:0;max-width:820px;font-size:clamp(17px,1.7vw,24px);line-height:1.5;color:var(--muted)}
.lead strong{color:var(--text);font-weight:600}
.facts{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--line);margin-top:16px}
.fact{padding:28px 28px 0;display:flex;flex-direction:column;gap:8px}
.fact:first-child{padding-left:0}
.fact+.fact{border-left:1px solid var(--line)}
.fact b{font-family:var(--display);font-weight:400;font-size:clamp(40px,4.4vw,64px);line-height:1;color:var(--accent);font-variant-numeric:tabular-nums}
.fact span{font-family:var(--mono);font-size:14px;color:var(--dim)}

.services{background:var(--bg2)}
.services-head{display:flex;align-items:flex-end;justify-content:space-between;gap:40px;margin-bottom:64px;flex-wrap:wrap}
.services-head .display{font-size:clamp(104px,11.7vw,168px);line-height:.85;margin-top:16px}
.services-head .note{display:flex;align-items:center;gap:8px;padding-bottom:20px}
.services-head .hand{font-size:clamp(24px,2.4vw,34px);transform:rotate(-3deg)}
.cards{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.cards>div{display:flex}
.card{flex:1;background:var(--bg);border:1px solid var(--line);padding:40px 36px;display:flex;flex-direction:column;gap:22px;position:relative;overflow:hidden;transition:transform .45s var(--ease),border-color .3s}
.card::before{content:"";position:absolute;left:0;right:0;top:0;height:3px;background:var(--accent);transform:scaleX(0);transform-origin:0 50%;transition:transform .5s var(--ease)}
.card:hover{transform:translateY(-8px);border-color:var(--accent)}
.card:hover::before{transform:scaleX(1)}
.card-top{display:flex;justify-content:space-between;align-items:flex-start}
.card-top svg{transition:transform .5s var(--ease)}
.card:hover .card-top svg{transform:rotate(-12deg) scale(1.1)}
.num{font-family:var(--display);font-size:clamp(64px,6.7vw,96px);line-height:.8;color:var(--accent)}
.card h3{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(42px,3.9vw,56px);line-height:.95}
.card .sub{font-family:var(--mono);font-size:15px;font-weight:500;color:var(--accent);margin-top:-12px}
.card p{margin:0;font-size:clamp(16px,1.25vw,18px);line-height:1.55;color:var(--muted)}
.tags{display:flex;flex-wrap:wrap;gap:8px;margin:0;padding:0;list-style:none}
.tags li{border:1px solid #3A3A3A;border-radius:999px;padding:6px 12px;font-family:var(--mono);font-size:13px;color:#D8D8D8;transition:border-color .3s,color .3s}
.card:hover .tags li{border-color:#4d4d4d;color:var(--text)}
.more{margin-top:auto;padding-top:12px;display:flex;align-items:center;gap:10px;font-family:var(--mono);font-size:15px;font-weight:600}
.more .icon,.learn-btn .icon{transition:transform .35s var(--ease)}
.more:hover .icon,.learn-btn:hover .icon{transform:translateX(6px)}

.process .display{font-size:clamp(60px,8.3vw,120px);margin:16px 0 72px}
.steps{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:48px;position:relative}
.steps::before{content:"";position:absolute;left:0;right:0;top:0;height:2px;background:var(--accent);transform-origin:0 50%}
.step{padding-top:32px;display:flex;flex-direction:column;gap:14px}
.step small{font-family:var(--mono);font-size:14px;font-weight:600;color:var(--accent)}
.step h3{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(36px,3.6vw,52px);line-height:1}
.step p{margin:0;font-size:clamp(16px,1.25vw,18px);line-height:1.55;color:var(--muted)}

.contact{background:var(--accent);color:var(--bg);text-align:center;padding-top:clamp(64px,7vw,112px);padding-bottom:clamp(64px,7vw,112px)}
.contact .inner{display:flex;flex-direction:column;align-items:center;gap:28px}
.contact .eyebrow{color:var(--bg)}
.contact .display{font-size:clamp(54px,7.6vw,128px);line-height:.9;color:var(--bg);text-wrap:balance}
.contact .copy{margin:0;max-width:720px;font-size:clamp(17px,1.6vw,22px);line-height:1.5}
.contact-actions{display:flex;align-items:center;justify-content:center;gap:16px;flex-wrap:wrap;margin-top:8px}
.btn-dark{height:64px;padding:0 32px;border-radius:999px;background:var(--bg);color:var(--accent);display:flex;align-items:center;gap:12px;font-family:var(--mono);font-size:17px;font-weight:600;transition:background .3s}
.btn-dark:hover{background:#222;color:var(--accent)}
.btn-line{height:64px;padding:0 32px;border-radius:999px;border:2px solid var(--bg);color:var(--bg);display:flex;align-items:center;font-family:var(--mono);font-size:17px;font-weight:600;transition:background .3s,color .3s}
.btn-line:hover{background:var(--bg);color:var(--accent)}
.contact .note{display:flex;align-items:center;justify-content:center;gap:6px;flex-basis:100%;margin-top:4px}
.contact .note svg{transform:rotate(90deg) scaleY(-1)}
.contact .hand{font-size:30px;color:var(--bg);transform:rotate(-3deg)}

.learn-band{padding-top:clamp(56px,6vw,96px);padding-bottom:clamp(56px,6vw,96px)}
.learn-box{border:2px solid var(--accent);padding:clamp(28px,4vw,56px);display:grid;grid-template-columns:minmax(0,1fr) auto;gap:32px;align-items:center;position:relative}
.learn-box h2{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(52px,7vw,104px);line-height:.88}
.learn-box h2 span{color:var(--accent)}
.learn-box p{margin:16px 0 0;font-size:clamp(16px,1.4vw,20px);line-height:1.5;color:var(--muted);max-width:640px}
.learn-btn{height:72px;padding:0 36px;border-radius:999px;background:var(--accent);color:var(--bg);display:flex;align-items:center;gap:14px;font-family:var(--display);font-size:32px;letter-spacing:.02em;white-space:nowrap;position:relative}
.learn-btn::after{content:"";position:absolute;inset:-2px;border-radius:inherit;border:2px solid var(--accent);animation:ping 2.2s var(--ease) infinite;pointer-events:none}
@keyframes ping{0%{opacity:.8;transform:scale(1)}80%,100%{opacity:0;transform:scale(1.18,1.4)}}
.learn-btn:hover{background:var(--accent-hover);color:var(--bg)}
.learn-note{position:absolute;right:clamp(24px,4vw,64px);top:-26px;background:var(--bg);padding:0 12px}
.learn-note .hand{font-size:clamp(22px,2vw,28px);transform:rotate(-3deg);color:var(--text)}

footer{border-top:1px solid var(--line);padding:56px var(--pad) calc(40px + env(safe-area-inset-bottom,0px))}
.foot-main{display:flex;align-items:center;justify-content:space-between;gap:40px;flex-wrap:wrap}
.foot-main .gsb img{height:44px;width:auto}
.initiative{display:flex;align-items:center;gap:18px;flex-wrap:wrap}
.initiative span{font-family:var(--mono);font-size:14px;color:var(--dim);max-width:260px;line-height:1.5}
.initiative span b{color:var(--text);font-weight:600}
.initiative img{height:52px;width:auto;transition:transform .4s var(--ease)}
.initiative a:hover img{transform:translateY(-3px)}
.foot-bottom{margin-top:40px;padding-top:24px;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;font-family:var(--mono);font-size:13px;color:var(--dim)}

/* ============ RESULTADOS ============ */
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.results{background:var(--bg2)}
.results-head{display:flex;align-items:flex-end;justify-content:space-between;gap:32px;flex-wrap:wrap;margin-bottom:72px}
.results-head .display{font-size:clamp(60px,8.3vw,120px);margin-top:16px}
.results-head .display span{color:var(--accent)}
.year-nav{display:flex;gap:10px;padding-bottom:16px}
.year-nav a{height:44px;padding:0 18px;display:flex;align-items:center;border:1.5px solid var(--line);border-radius:999px;font-family:var(--mono);font-size:14px;font-weight:600;color:var(--text);transition:border-color .3s,color .3s,background .3s}
.year-nav a:hover{border-color:var(--accent);color:var(--accent)}
.year-block{display:grid;grid-template-columns:280px minmax(0,1fr);gap:56px;padding:56px 0;border-top:1px solid var(--line);scroll-margin-top:24px}
.year-col{position:sticky;top:48px;align-self:start}
.year{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(96px,11vw,168px);line-height:.82;color:transparent;-webkit-text-stroke:2px var(--accent)}
.year small{display:block;font-size:.42em;line-height:1;margin-top:8px;-webkit-text-stroke:1.5px var(--accent)}
.year-sub{margin:20px 0 0;font-family:var(--mono);font-size:14px;line-height:1.6;color:var(--dim)}
.cases{display:flex;flex-direction:column;gap:24px}
.case{background:var(--bg);border:1px solid var(--line);padding:clamp(22px,2.6vw,36px);display:flex;flex-direction:column;gap:22px;transition:border-color .3s}
.case:hover{border-color:#3d3d3d}
.case-head{display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;font-family:var(--mono);font-size:13px;letter-spacing:.06em}
.case-tag{color:var(--accent);font-weight:600;text-transform:uppercase}
.case-period{color:var(--dim)}
.case-stats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0}
.stat{display:flex;flex-direction:column;gap:6px;padding:0 20px}
.stat:first-child{padding-left:0}
.stat+.stat{border-left:1px solid var(--line)}
.stat b{font-family:var(--display);font-weight:400;font-size:clamp(40px,4.4vw,68px);line-height:.95;color:var(--accent);font-variant-numeric:tabular-nums;overflow-wrap:anywhere}
.stat span{font-family:var(--mono);font-size:13px;line-height:1.5;color:var(--muted)}
.case-note{margin:0;font-size:15px;color:var(--dim)}
.case-shots{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px}
.case-shots.one{grid-template-columns:minmax(0,1fr);max-width:640px}
.zoom{display:block;border-radius:8px;overflow:hidden;background:#fff;border:1px solid var(--line);cursor:zoom-in;position:relative}
.zoom img{width:100%;height:auto;transition:transform .6s var(--ease)}
.zoom:hover img{transform:scale(1.04)}
.results-cta{margin-top:56px;border:2px solid var(--accent);padding:clamp(32px,5vw,72px) clamp(24px,4vw,56px);display:flex;flex-direction:column;align-items:center;gap:28px;text-align:center}
.results-cta .display{font-size:clamp(52px,7vw,112px);text-wrap:balance}
.results-cta .display span{color:var(--accent)}
.results-cta-actions{display:flex;flex-direction:column;align-items:center;gap:14px}
.btn-wa{min-height:68px;padding:0 36px;border-radius:999px;background:var(--accent);color:var(--bg);display:flex;align-items:center;gap:12px;font-family:var(--mono);font-size:clamp(15px,1.3vw,18px);font-weight:600;position:relative;transition:background .3s}
.btn-wa::after{content:"";position:absolute;inset:-2px;border-radius:inherit;border:2px solid var(--accent);animation:ping 2.2s var(--ease) infinite;pointer-events:none}
.btn-wa:hover{background:var(--accent-hover);color:var(--bg)}
.results-cta .hand{font-size:clamp(22px,2vw,28px);transform:rotate(-3deg)}
.lightbox{border:0;padding:0;background:transparent;max-width:min(1100px,94vw);max-height:92vh;overflow:visible}
.lightbox::backdrop{background:rgba(5,5,5,.88)}
.lightbox img{max-width:100%;max-height:88vh;width:auto;height:auto;border-radius:8px;background:#fff}
.lb-close{position:absolute;top:-56px;right:0;width:44px;height:44px;border-radius:999px;border:1.5px solid var(--accent);background:var(--bg);color:var(--accent);display:flex;align-items:center;justify-content:center;cursor:pointer}
html.js .lightbox[open]{animation:fadeUp .4s var(--ease)}
@media (max-width:1023px){
  .results-head{margin-bottom:32px}
  .year-nav{padding-bottom:0}
  .year-block{grid-template-columns:1fr;gap:24px;padding:40px 0}
  .year-col{position:static}
  .year{font-size:96px}
  .case-stats{grid-template-columns:1fr}
  .stat,.stat:first-child{padding:12px 0;flex-direction:row;align-items:baseline;justify-content:space-between;gap:12px;border-bottom:1px solid var(--line)}
  .stat+.stat{border-left:0}
  .stat b{font-size:48px}
  .stat span{text-align:right;max-width:55%}
  .case-shots{grid-template-columns:none;grid-auto-flow:column;grid-auto-columns:78%;overflow-x:auto;scroll-snap-type:x mandatory;padding-bottom:6px}
  .case-shots>a{scroll-snap-align:start}
  .case-shots.one{grid-auto-columns:100%}
  .btn-wa{width:100%;justify-content:center;padding:16px 20px;text-align:left}
}

/* =====================================================
   ANIMACIONES (solo si JS activo y sin reduced-motion)
   ===================================================== */
/* --- Intro del hero --- */
html.js .nav{animation:fadeDown .9s var(--ease) both .1s}
html.js .tag{animation:fadeUp .8s var(--ease) both .25s}
html.js .headline .line>span{animation:lineUp 1.15s var(--ease) both}
html.js .headline .line:nth-child(1)>span{animation-delay:.1s}
html.js .headline .line:nth-child(2)>span{animation-delay:.22s}
html.js .hero-photo img{animation:photoIn 1.2s var(--ease) both}
html.js .namebox{transform-origin:0 50%;animation:boxIn .7s var(--ease) both .3s}
html.js .namebox span{animation:fadeUp .7s var(--ease) both}
html.js .namebox .n{animation-delay:.85s}
html.js .namebox .r{animation-delay:.95s}
html.js .namebox .d{animation-delay:1.05s}
html.js .hero-cta>*{animation:fadeUp .7s var(--ease) both}
html.js .hero-cta>*:nth-child(1){animation-delay:1.3s}
html.js .hero-cta>*:nth-child(2){animation-delay:1.4s}
html.js .hero-cta>*:nth-child(3){animation-delay:1.5s}
html.js .hero-cta>*:nth-child(4){animation-delay:1.9s}
html.js .note-face .hand{animation:scribble .8s var(--ease) both 1.7s}
html.js .scroll-hint{animation:fadeUp .8s var(--ease) both 2.1s}
html.js .hero .draw path{stroke-dasharray:1;stroke-dashoffset:1;animation:draw 1s var(--ease) forwards 1.9s}
html.js .hero .draw path+path{animation-delay:2.6s;animation-duration:.4s}

@keyframes fadeUp{from{opacity:0;transform:translateY(28px)}to{opacity:1;transform:none}}
@keyframes fadeDown{from{opacity:0;transform:translateY(-24px)}to{opacity:1;transform:none}}
@keyframes lineUp{from{opacity:0;transform:translateY(38%) skewY(4deg)}to{opacity:1;transform:none}}
@keyframes photoIn{from{transform:translateY(40px) scale(1.04)}to{transform:none}}
@keyframes boxIn{from{transform:scaleX(0)}to{transform:none}}
@keyframes scribble{from{opacity:0;transform:rotate(-14deg) translateY(12px) scale(.9)}to{opacity:1}}
@keyframes draw{to{stroke-dashoffset:0}}

/* --- Revelado al hacer scroll (entra con fade-in, sale con fade-out) --- */
html.js .rv{opacity:0;transform:translateY(48px);transition:opacity .9s var(--ease),transform .9s var(--ease);transition-delay:calc(var(--d,0) * 110ms)}
html.js .rv.rv-left{transform:translateX(-60px)}
html.js .rv.rv-right{transform:translateX(60px)}
html.js .rv.rv-zoom{transform:scale(.92)}
html.js .rv.in{opacity:1;transform:none}

/* palabras que suben una por una */
html.js .split .w{display:inline-block;opacity:0;transform:translateY(.55em) rotate(4deg);transition:opacity .7s var(--ease),transform .7s var(--ease);transition-delay:calc(var(--i,0) * 55ms)}
html.js .split.in .w{opacity:1;transform:none}

/* flechas a mano que se dibujan */
html.js .draw-sc path{stroke-dasharray:1;stroke-dashoffset:1;transition:stroke-dashoffset 1s var(--ease) .4s}
html.js .in .draw-sc path,html.js .draw-sc.in path{stroke-dashoffset:0}

/* línea del proceso que crece */
html.js .steps::before{transform:scaleX(0);transition:transform 1.4s var(--ease)}
html.js .steps.in::before{transform:scaleX(1)}

/* ====================== MOBILE / TABLET ====================== */
@media (max-width:1023px){
  .hero{--m:calc(min(100vw,560px) / 390);height:calc(840 * var(--m));max-width:560px}
  .nav{left:calc(20 * var(--m));right:calc(20 * var(--m));height:calc(68 * var(--m))}
  .nav-logo img{height:calc(30 * var(--m));min-height:0}
  .nav-links a:not(.learn), .nav .pill-outline{display:none}
  .nav-links .learn{border:1.5px solid var(--accent);border-radius:999px;padding:0 14px;height:40px;display:flex;align-items:center;font-size:12px}
  .nav-links .learn::after{display:none}
  .tag{top:calc(80 * var(--m));left:calc(22 * var(--m));font-size:calc(10 * var(--m));padding:4px 8px;letter-spacing:.12em}
  .headline{top:calc(112 * var(--m));left:calc(18 * var(--m));font-size:calc(128 * var(--m))}
  .hero-photo{left:calc(20 * var(--m));top:calc(290 * var(--m));width:calc(404 * var(--m));height:calc(420 * var(--m))}
  .note-face{left:calc(292 * var(--m));top:calc(330 * var(--m))}
  .note-face .hand{font-size:calc(22 * var(--m))}
  .note-face svg{width:calc(50 * var(--m));margin-left:calc(-8 * var(--m))}
  .namebox{top:calc(536 * var(--m));left:calc(16 * var(--m));width:calc(300 * var(--m));z-index:5;padding:calc(16 * var(--m)) calc(18 * var(--m));gap:4px}
  .namebox .n{font-size:calc(19 * var(--m));line-height:1.15}
  .namebox .r{font-size:calc(14 * var(--m))}
  .namebox .d{font-size:calc(11 * var(--m));line-height:1.4}
  .hero-cta{left:calc(16 * var(--m));right:calc(16 * var(--m));top:calc(752 * var(--m));z-index:5;gap:10px}
  .circle{width:48px;height:48px;flex-shrink:0}
  .pill{flex-grow:1;justify-content:center;height:48px;padding:0 16px}
  .note-cta,.scroll-hint{display:none}
  .about{grid-template-columns:1fr;gap:24px}
  .about .eyebrow{padding-top:0}
  .about-body{gap:24px}
  .facts{grid-template-columns:1fr;margin-top:0}
  .fact,.fact:first-child{padding:18px 0;flex-direction:row;align-items:baseline;justify-content:space-between;border-bottom:1px solid var(--line)}
  .fact+.fact{border-left:0}
  .fact span{font-size:12px;text-align:right}
  .services-head{margin-bottom:28px;align-items:flex-end;justify-content:flex-start;gap:12px}
  .services-head .note svg{display:none}
  .services-head .note{padding-bottom:8px}
  .cards{grid-template-columns:1fr;gap:16px}
  .card{padding:28px 22px;gap:16px}
  .card-top svg{display:none}
  .process .display{margin:16px 0 28px}
  .steps{grid-template-columns:1fr;gap:28px;padding-left:20px}
  .steps::before{right:auto;bottom:0;width:2px;height:auto;transform-origin:50% 0}
  html.js .steps::before{transform:scaleY(0)}
  html.js .steps.in::before{transform:scaleY(1)}
  .step{padding-top:0;gap:8px}
  .contact .inner{gap:22px;align-items:stretch}
  .contact .display{font-size:clamp(54px,15vw,76px)}
  .contact-actions{flex-direction:column;align-items:stretch}
  .btn-dark,.btn-line{height:56px;justify-content:center;font-size:15px}
  .contact .note{margin:0;align-self:center}
  .contact .note svg{display:none}
  .learn-box{grid-template-columns:1fr;padding-top:40px}
  .learn-btn{justify-content:center;height:60px;font-size:28px}
  .foot-main{flex-direction:column;align-items:flex-start;gap:28px}
  .foot-main .gsb img{height:36px}
  .initiative img{height:44px}
  .foot-bottom{flex-direction:column;gap:8px}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important}
  html{scroll-behavior:auto}
}

/* =====================================================
   PÁGINAS INTERNAS (ciudades + blog)
   ===================================================== */
.topnav{max-width:1440px;margin:0 auto;height:88px;padding:0 var(--pad);display:flex;align-items:center;justify-content:space-between;gap:24px;position:relative;z-index:10}
.topnav .nav-logo img{height:38px;width:auto}
.topnav-links{display:flex;gap:clamp(18px,2.4vw,36px);font-family:var(--mono);font-size:14px;letter-spacing:.04em}
.topnav-links a{color:#CFCFCF;position:relative}
.topnav-links a::after{content:"";position:absolute;left:0;right:0;bottom:-6px;height:1.5px;background:var(--accent);transform:scaleX(0);transform-origin:0 50%;transition:transform .35s var(--ease)}
.topnav-links a:hover,.topnav-links a[aria-current="page"]{color:var(--accent)}
.topnav-links a:hover::after,.topnav-links a[aria-current="page"]::after{transform:scaleX(1)}
.topnav-links .learn{color:var(--accent)}
.crumbs{max-width:1440px;margin:0 auto;padding:0 var(--pad);font-family:var(--mono);font-size:12px;color:var(--dim);display:flex;gap:8px;flex-wrap:wrap}
.crumbs a{color:var(--dim)}.crumbs a:hover{color:var(--accent)}
.crumbs span[aria-current]{color:var(--text)}

html.js .intro{animation:fadeUp .9s var(--ease) both;animation-delay:calc(var(--d,0) * 120ms + .1s)}
html.js .intro-photo{animation:photoIn 1.4s var(--ease) both .35s}
html.js .intro-city{animation:lineUp 1.2s var(--ease) both .15s}

.page-hero{max-width:1440px;margin:0 auto;padding:40px var(--pad) 0;display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:40px;align-items:end;overflow:hidden}
.ph-copy{display:flex;flex-direction:column;gap:26px;padding-bottom:72px}
.ph-tag{align-self:flex-start;border:1.5px solid var(--accent);border-radius:6px;padding:6px 12px;font-family:var(--mono);font-size:12px;font-weight:500;letter-spacing:.14em;color:var(--accent);text-transform:uppercase}
.ph-title{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(56px,6.6vw,108px);line-height:.9}
.ph-title span{color:var(--accent);display:block}
.ph-lead{margin:0;max-width:620px;font-size:clamp(17px,1.5vw,21px);line-height:1.55;color:var(--muted)}
.ph-actions{display:flex;gap:14px;flex-wrap:wrap;align-items:center}
.btn-ghost{height:52px;padding:0 24px;border-radius:999px;border:1.5px solid var(--line);color:var(--text);display:flex;align-items:center;font-family:var(--mono);font-size:15px;font-weight:600;transition:border-color .3s,color .3s}
.btn-ghost:hover{border-color:var(--accent);color:var(--accent)}
.ph-media{position:relative;height:clamp(420px,46vw,660px);container-type:inline-size;overflow:hidden}
.ph-city{position:absolute;top:0;right:0;margin:0;font-family:var(--display);font-size:min(240px,calc(230cqi / var(--len,6)));line-height:.8;color:transparent;-webkit-text-stroke:2px var(--accent);white-space:nowrap;pointer-events:none}
.ph-media img{position:absolute;bottom:0;left:0;right:0;margin-inline:auto;height:88%;width:auto;max-width:none}
.ph-media .note-face{position:absolute;right:0;top:44%;left:auto}
.ph-media .note-face .hand{font-size:clamp(20px,2vw,28px)}

.band{padding:clamp(64px,8vw,120px) var(--pad)}
.band-alt{background:var(--bg2)}
.band-head{display:flex;flex-direction:column;gap:16px;margin-bottom:48px;max-width:980px}
.band-head .display{font-size:clamp(52px,7vw,104px)}
.band-head .display span{color:var(--accent)}
.band-head p:not(.display){margin:0;font-size:clamp(16px,1.4vw,20px);line-height:1.6;color:var(--muted);max-width:760px}
.two-col{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,80px);align-items:start}
.prose-local p{margin:0 0 18px;font-size:clamp(16px,1.3vw,19px);line-height:1.7;color:var(--muted)}
.prose-local p strong{color:var(--text)}
.biz-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}
.biz{border:1px solid var(--line);padding:24px;display:flex;flex-direction:column;gap:10px;background:var(--bg);transition:border-color .3s,transform .4s var(--ease)}
.biz:hover{border-color:var(--accent);transform:translateY(-4px)}
.biz h3{margin:0;font-family:var(--display);font-weight:400;font-size:32px;line-height:1}
.biz p{margin:0;font-size:15px;line-height:1.55;color:var(--muted)}
.mini-results{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.mini-results .stat{padding:28px 24px}
.mini-results .stat:first-child{padding-left:0}
.link-arrow{display:inline-flex;align-items:center;gap:10px;margin-top:28px;font-family:var(--mono);font-size:15px;font-weight:600}
.link-arrow .icon{transition:transform .35s var(--ease)}
.link-arrow:hover .icon{transform:translateX(6px)}

.faq{display:flex;flex-direction:column;border-top:1px solid var(--line);max-width:980px}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;padding:24px 48px 24px 0;position:relative;font-size:clamp(17px,1.5vw,21px);font-weight:600}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:4px;top:50%;transform:translateY(-50%);font-family:var(--mono);font-size:26px;color:var(--accent);transition:transform .3s var(--ease)}
.faq details[open] summary::after{transform:translateY(-50%) rotate(45deg)}
.faq summary h3{display:inline;font:inherit;margin:0}
.faq .ans{padding:0 0 24px;font-size:16px;line-height:1.7;color:var(--muted);max-width:820px}
.faq .ans p{margin:0 0 12px}

.city-cta{background:var(--accent);color:var(--bg);text-align:center;padding:clamp(64px,7vw,112px) var(--pad);display:flex;flex-direction:column;align-items:center;gap:26px}
.city-cta .display{font-size:clamp(52px,7vw,112px);color:var(--bg);text-wrap:balance}
.city-cta p:not(.display){margin:0;max-width:680px;font-size:clamp(16px,1.5vw,21px);line-height:1.5}
.city-links{display:flex;gap:10px;flex-wrap:wrap;justify-content:center}
.city-links a{height:44px;padding:0 18px;display:flex;align-items:center;border:1.5px solid var(--bg);border-radius:999px;color:var(--bg);font-family:var(--mono);font-size:14px;font-weight:600}
.city-links a:hover{background:var(--bg);color:var(--accent)}
.foot-links{display:flex;gap:18px;flex-wrap:wrap;font-family:var(--mono);font-size:13px}
.foot-links a{color:var(--dim)}.foot-links a:hover{color:var(--accent)}

/* ---- Blog ---- */
.blog-hero{max-width:1440px;margin:0 auto;padding:48px var(--pad) 64px;display:flex;flex-direction:column;gap:24px}
.blog-hero .ph-title{font-size:clamp(64px,9vw,150px)}
.blog-hero .ph-title span{display:inline}
.post-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.post{border:1px solid var(--line);background:var(--bg);display:flex;flex-direction:column;gap:14px;padding:32px 28px;transition:border-color .3s,transform .45s var(--ease);color:var(--text)}
.post:hover{border-color:var(--accent);transform:translateY(-6px);color:var(--text)}
.post-meta{display:flex;justify-content:space-between;gap:10px;font-family:var(--mono);font-size:12px;color:var(--dim);text-transform:uppercase;letter-spacing:.06em}
.post-meta b{color:var(--accent);font-weight:600}
.post h2{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(32px,2.8vw,42px);line-height:1}
.post p{margin:0;font-size:16px;line-height:1.6;color:var(--muted)}
.post .link-arrow{margin-top:auto;padding-top:10px}
.empty{border:1px dashed var(--line);padding:40px;font-family:var(--mono);color:var(--dim)}

.article{max-width:1440px;margin:0 auto;padding:32px var(--pad) 96px;display:grid;grid-template-columns:minmax(0,760px) 280px;gap:clamp(40px,6vw,96px);justify-content:center}
.article-head{grid-column:1 / -1;max-width:1136px;width:100%;justify-self:center;display:flex;flex-direction:column;gap:22px;padding-bottom:40px;border-bottom:1px solid var(--line);margin-bottom:8px}
.article-head h1{margin:0;font-family:var(--display);font-weight:400;font-size:clamp(52px,6.4vw,96px);line-height:.92;max-width:1000px}
.article-head .ph-lead{max-width:760px}
.byline{display:flex;align-items:center;gap:14px;font-family:var(--mono);font-size:13px;color:var(--dim)}
.byline img{width:48px;height:48px;border-radius:999px;object-fit:cover;object-position:50% 10%;background:#1a1a1a;border:1.5px solid var(--accent)}
.byline b{color:var(--text);font-weight:600}
.prose{font-size:clamp(17px,1.3vw,19px);line-height:1.75;color:#DADADA}
.prose h2{margin:56px 0 16px;font-family:var(--display);font-weight:400;font-size:clamp(40px,3.6vw,56px);line-height:1;color:var(--text)}
.prose h3{margin:36px 0 10px;font-size:clamp(20px,1.6vw,24px);font-weight:600;color:var(--text)}
.prose p{margin:0 0 20px}
.prose ul,.prose ol{margin:0 0 24px;padding-left:22px}
.prose li{margin-bottom:10px}
.prose li::marker{color:var(--accent)}
.prose strong{color:var(--text)}
.prose a{text-decoration:underline;text-underline-offset:3px}
.prose blockquote{margin:32px 0;padding:8px 0 8px 24px;border-left:3px solid var(--accent);font-family:var(--hand);font-size:clamp(26px,2.4vw,34px);line-height:1.2;color:var(--text)}
.callout{margin:32px 0;padding:24px 28px;background:var(--bg2);border:1px solid var(--line);border-top:3px solid var(--accent)}
.callout p:last-child{margin:0}
.callout .eyebrow{margin-bottom:10px}
.prose table{width:100%;border-collapse:collapse;margin:0 0 28px;font-size:16px}
.prose th,.prose td{border-bottom:1px solid var(--line);padding:12px 10px;text-align:left;vertical-align:top}
.prose th{font-family:var(--mono);font-size:13px;color:var(--accent);font-weight:600;text-transform:uppercase}
.aside{position:sticky;top:32px;align-self:start;display:flex;flex-direction:column;gap:20px}
.toc{border:1px solid var(--line);padding:22px}
.toc ol{margin:12px 0 0;padding-left:18px;display:flex;flex-direction:column;gap:10px;font-size:14px;line-height:1.4}
.toc a{color:var(--muted)}.toc a:hover{color:var(--accent)}
.aside-cta{background:var(--accent);color:var(--bg);padding:24px;display:flex;flex-direction:column;gap:14px}
.aside-cta strong{font-family:var(--display);font-weight:400;font-size:34px;line-height:1}
.aside-cta p{margin:0;font-size:15px;line-height:1.5}
.aside-cta a{height:48px;border-radius:999px;background:var(--bg);color:var(--accent);display:flex;align-items:center;justify-content:center;gap:10px;font-family:var(--mono);font-size:14px;font-weight:600}

@media (max-width:1023px){
  .topnav{height:72px}
  .topnav .nav-logo img{height:30px}
  .topnav-links a:not(.learn),.topnav .pill-outline{display:none}
  .topnav-links .learn{border:1.5px solid var(--accent);border-radius:999px;padding:0 14px;height:40px;display:flex;align-items:center;font-size:12px}
  .topnav-links .learn::after{display:none}
  .page-hero{grid-template-columns:1fr;padding-top:24px;gap:0}
  .ph-copy{padding-bottom:32px}
  .ph-media{height:clamp(360px,100vw,520px)}
  .ph-city{left:0;right:auto}
  .two-col{grid-template-columns:1fr}
  .biz-grid{grid-template-columns:1fr}
  .mini-results{grid-template-columns:1fr}
  .mini-results .stat,.mini-results .stat:first-child{padding:16px 0;flex-direction:row;align-items:baseline;justify-content:space-between;border-bottom:1px solid var(--line);border-left:0}
  .mini-results .stat:last-child{border-bottom:0}
  .post-grid{grid-template-columns:1fr}
  .article{grid-template-columns:1fr}
  .aside{position:static}
}
@media (min-width:1024px) and (max-width:1200px){.post-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
.band .display span,.two-col .display span{color:var(--accent)}
.chips{display:flex;gap:10px;flex-wrap:wrap}
.chips button{height:40px;padding:0 16px;border:1.5px solid var(--line);border-radius:999px;background:transparent;color:var(--text);font-family:var(--mono);font-size:13px;font-weight:600;cursor:pointer;transition:border-color .3s,color .3s,background .3s}
.chips button:hover{border-color:var(--accent);color:var(--accent)}
.chips button[aria-pressed="true"]{background:var(--accent);border-color:var(--accent);color:var(--bg)}
.post[hidden]{display:none}
.cards.four{grid-template-columns:repeat(4,minmax(0,1fr));gap:18px}
.cards.four .card{padding:32px 26px}
.cards.four .card h3{font-size:clamp(34px,2.8vw,44px)}
.svc-links{display:flex;flex-wrap:wrap;gap:10px;margin-top:auto;padding-top:12px}
.svc-links .more{margin-top:0;padding-top:0}
@media (min-width:1024px) and (max-width:1280px){.cards.four{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:1023px){.cards.four{grid-template-columns:1fr}}
.biz-grid.three{grid-template-columns:repeat(3,minmax(0,1fr))}
.forwho-h{margin:28px 0 12px;font-family:var(--display);font-weight:400;font-size:34px;color:var(--text)}
.checklist{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:12px}
.checklist li{position:relative;padding-left:32px;font-size:clamp(16px,1.3vw,18px);line-height:1.5;color:var(--muted)}
.checklist li::before{content:"✓";position:absolute;left:0;top:0;width:22px;height:22px;border-radius:999px;background:var(--accent);color:var(--bg);font-size:13px;font-weight:700;display:flex;align-items:center;justify-content:center}
.biz a{color:var(--accent)}
@media (min-width:1024px) and (max-width:1200px){.biz-grid.three{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:1023px){.biz-grid.three{grid-template-columns:1fr}}
.city-cta .city-links+.city-links{margin-top:-10px}
.case-title{margin:-8px 0 0;font-family:var(--display);font-weight:400;font-size:clamp(30px,2.8vw,44px);line-height:1;color:var(--text)}
.case-link{margin-top:4px}
.case{scroll-margin-top:24px}